Elevated Academy Presents: Purple Tea Records Label Showcase 2024

Well, well, well, what have we here? Purple Tea Records, the dashing tech-house/house label hailing from the charming city of Montreal, Canada. Born in 2018, but let’s not forget – our story truly began at ADE 2017. Fueled by a fiery passion for discovering fresh talent and treating them like the gems they are, we’ve since made quite the name for ourselves. Groundbreaking talent, you say? Oh yes, and quite a bit of it, too.

Now, mark your calendars for Friday, October 18th, when we shall gather at the illustrious 50: Hertz House & Techno Cafe in Amsterdam. It’s not just another party, my friends – it’s a golden opportunity. Picture this: industry professionals, producers, and DJs, all under one roof, ready to mingle, network, and perhaps even plot world domination (in the musical sense, of course).

Our sharp-eyed A&R manager will be in attendance, eagerly awaiting your demos. Yes, bring them forth! And who knows? You might just walk away as the crowned victor of our demo drop that will be announced at our panel. If you’re a producer with dreams bigger than your DAW, this is your moment. Pro tip: reach out beforehand to book a meeting with us– let’s make sure you don’t just show up, but you show up.

And now, for your listening pleasure, we present:

Bodil Coco, Carly Carmen, Darren Divine, Empher, Johnny Bolzan, Michael Caird, Oscar N, Rob D Shawn, Ryan Shepherd, Salvione,St.Laurent, Tobeck and Vito V.

These fine purveyors of beats have been instrumental (pun fully intended) in crafting the sound and community that is Purple Tea Records, and they’re ready to bring the house down – quite literally.

So, whether you’re an industry veteran with stories to tell or a fresh face ready to take on the world, we welcome you with open arms. Let’s make this ADE one for the books, shall we?

50:HERTZ House & Techno Cafe Rembrandt Square

Festival FAQ

The ADE 2024 program is complete! View all ADE Festival events and all participating venues and artists.

Check out the ADE Program page to discover the full ADE 2024 program.

Get your ticket(s) via the "buy tickets" button on the page of the event you'd like to attend.

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Most festival events have an age limit of 18+ (and sometimes even 21+ or 23+). These are Dutch governmental rules which state that below the age of 18 you are not allowed to enter a club.

Please double-check the promoter's or venue's website to be sure you can access the event!

Yes, the Pro Pass grants you access to all ADE official festival events. Even if a festival event is sold out, you can still access the event with your ADE Pro Pass wristband. During ADE there are over 500 festival events and hundreds more cultural and conference events you can enter with the wristband. One thing to keep in mind is that there is a limited capacity that each venue can take into account for ADE Pro wristband holders. This means that, for some of the more crowded events, you have to arrive early to ensure attendance. Once capacity is reached, ADE Pro holders will be let into the event on a one in-one-out basis.

We dance together, so please be mindful of yourself and each other. We expect an open attitude from our visitors towards other guests, regardless of their origin, gender, sexual orientation, religion and age. If you see or experience any unwanted attention, harassment or behavior of any kind that makes you uncomfortable, please speak out and notify staff.

Please keep in mind: we love being your annual host, therefore, we would like to ask you to enjoy yourself responsibly.

ADE is proud partner of the Celebrate Safe campaign.
Check out Unity's tips to Celebrate Safe during ADE:

♥ Respect each other’s beliefs and differences

♥ I love my ears

♥ Using alcohol or other drugs is never without risks

♥ Know your limits and respect those of others

♥ Enjoy safe sex without regrets

♥ Love your body

♥ Get home safe

♥ Take care of each other

♥ The crew is there to keep you safe


Have fun and Celebrate Safe!