Hard Techno: Music & Lifestyle
Conference
Hard Techno: Music & Lifestyle
Speakers: Sara Landry (Artist), Michelle Verhoef (General Manager, R&M Events - Verknipt)
The high BPM scene is back with a vengeance with the meteoric rise of Hard Techno taking the global music and event industry by storm. It has evolved into a cultural movement that includes fashion and several lifestyle trends. Fuelled by a young and highly engaged community, the Hard Techno scene looks like it’s here to stay. During this conversation we explore the origin and impact of hard techno from both an artist and event angle in a fireside chat between Sara Landry, a self-taught producer, audio engineer, and DJ known for her dark, driving, and divinely feminine brand of industrial techno, together with Michelle Verhoef, the General Manager of Verknipt, who, as well as being an electronic music industry maverick, is also paving the way for the hard-techno sound and for women in music.
Conference FAQ
ADE PRO
Join us at the Felix Meritis for the full ADE Pro programme. The conference is set to be extended by an additional day, taking place from ADE Wednesday to Saturday. Just down the road the prestigious Andaz Amsterdam by Hyatt Hotels is transformed to a buzzing network & business hub from Wednesday to Friday.
ADE LAB
ADE Lab returns with a four-day programme from ADE Wednesday to Saturday at the Brakke grond and many more venues around the Amsterdam Nes area.
We do not sell ADE Conference only or Day Passes. The only way to get access to the ADE Pro Conference is the ADE Pro Pass.
Tickets for the specialist sessions and ADE Lab can be found on the ticket page.
These were the ADE Pro Pass benefits of 2024. Benefits of the ADE 2025 Pro Pass are yet to be announced.
✓ Valid all 5 days of ADE
✓ Access to all conference tracks: ADE Pro, Lab, Green, Beats & more
✓ Access to all Network events, matchmakings & Business Hubs
✓ Access to ADE Pro's networking database
✓ Access to ADE Festival and Arts & Culture program
✓ The official ADE x G-Star RAW 2024 Bagpack
✓ Travel for free during ADE with GVB
✓ Train like a Pro with TrainMore
and more benefits ...
Our conferences are accessible for all ages in general. Do note that when alcoholic beverages are served, access can be denied.
Happy to see your interest in enhancing and contributing to our Conference program! To submit your conference ideas or panel suggestions for ADE 2025, we kindly ask you to fill in this form: https://wkf.ms/4gUA9oW
Our Conference team will review all proposals. If your idea stands out and sparks their interest, the team will reach out to you. Keep in mind that we receive numerous submissions, so using this application form doesn't guarantee selection. We appreciate your understanding.
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