20/10

Expo: BOUJLOUD BEATS

Expo: BOUJLOUD BEATS

Boujloud is an Islamic/indigenous ritual stemming from an ancient legend that follows the sacrifice of a sheep during Eid al-Kebir. This fabulous creature, half human and half beast, embodies divine punishment and parades as a masked, non-binary diva through the streets of southern Morocco. Boujloud groans, sings, and ignores all rules.

Today, Boujloud in Agadir is transformed into the ultimate spectacle of self-expression. Young people create dazzling outfits, wear traditional jewellery, and have their faces painted for the gods. They’re serving “DRAG”! This visual art form challenges heteronormative norms and brings new, unprecedented roles and identities into the spotlight. This ritual provides a platform and celebrates communities that struggle to find their place elsewhere. Through costuming, they gain anonymity as a stage to find acceptance where it is normally not possible.

BOUJLOUD = ABOU (MASTER) + DJILD (SKIN)


Who is the master of the skin today? Who switches better between identities and has the best drip? The queens of multi-layered fabulosity – You guessed it, the queers!

The Boujloud exhibition builds on the themes of this parade. These themes are explored by artists such as Sarjon, Imad Zoukanni, DJ Cheb Runner, Hussein Shikha, and others. These artists relate to both the S.W.A.N.A. identity and/or the queer community. How can art occupy a space where supposedly conflicting identities can come together fluidly?


About the Gallery:

No Limits! Art Castle is the first art space in the Netherlands that stands for a world of art without boundaries. No boundaries between so-called “outsider” artists and the rest of the art world, no boundaries between art and design, day and night culture, or fantasy and reality. Here, you can admire and purchase art. And, as the name suggests, it is also a castle.

Entrance fee €3 during the day - Variable during the night - Free for ADE Pro pass holders


Opening Times - No Limits! Art Castle:

WED 17:00 - 01:00
THU 14:00 - 01:00
FRI 14:00 - 01:00
SAT 14:00 - 01:00
SUN 14:00 - 23:00

Sexyland World

SEXYLAND World is a club, an art house, a meeting place, two restaurants, a hairdresser and a gallery. A labyrinth of diverse cultural, creative and social initiatives. A cacophony of spaces and programs, with one entrance door and a shared vision. The building is a necessary place for cultural freedom, inclusivity and creative experimentation. No closed doors, closed studios or offices, but 400m2 of organized chaos. A house where you can wander and get lost. Flexible and noisy, accessible and diverse, high and low quality and always unpretentious.


SEXYLAND World is an attempt to connect (sub)cultures, arts and other expressions of enthusiasm, across all layers of society. Solidarity and radical heterogeneity form the foundation; unexpected encounters are the result.

View Venue

SEXYLAND World is a club, an art house, a meeting place, two restaurants, a hairdresser and a gallery. A labyrinth of diverse cultural, creative and social initiatives. A cacophony of spaces and programs, with one entrance door and a shared vision. The building is a necessary place for cultural freedom, inclusivity and creative experimentation. No closed doors, closed studios or offices, but 400m2 of organized chaos. A house where you can wander and get lost. Flexible and noisy, accessible and diverse, high and low quality and always unpretentious.


SEXYLAND World is an attempt to connect (sub)cultures, arts and other expressions of enthusiasm, across all layers of society. Solidarity and radical heterogeneity form the foundation; unexpected encounters are the result.

View Venue

Festival FAQ

The ADE 2024 program is complete! View all ADE Festival events and all participating venues and artists.

Check out the ADE Program page to discover the full ADE 2024 program.

Get your ticket(s) via the "buy tickets" button on the page of the event you'd like to attend.

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Not to worry! Make sure to contact the event (or their ticketing provider) you are visiting as soon as possible with as many details about your order; name, email address, amount of tickets, etc. Once they've recovered your order, the tickets can be resent to your email.

Need help to find your event's contact details? Message us at [email protected] and we'll be happy to help.

Most festival events have an age limit of 18+ (and sometimes even 21+ or 23+). These are Dutch governmental rules which state that below the age of 18 you are not allowed to enter a club.

Please double-check the promoter's or venue's website to be sure you can access the event!

Yes, the Pro Pass grants you access to all ADE official festival events. Even if a festival event is sold out, you can still access the event with your ADE Pro Pass wristband. During ADE there are over 500 festival events and hundreds more cultural and conference events you can enter with the wristband. One thing to keep in mind is that there is a limited capacity that each venue can take into account for ADE Pro wristband holders. This means that, for some of the more crowded events, you have to arrive early to ensure attendance. Once capacity is reached, ADE Pro holders will be let into the event on a one in-one-out basis.

We dance together, so please be mindful of yourself and each other. We expect an open attitude from our visitors towards other guests, regardless of their origin, gender, sexual orientation, religion and age. If you see or experience any unwanted attention, harassment or behavior of any kind that makes you uncomfortable, please speak out and notify staff.

Please keep in mind: we love being your annual host, therefore, we would like to ask you to enjoy yourself responsibly.

ADE is proud partner of the Celebrate Safe campaign.
Check out Unity's tips to Celebrate Safe during ADE:

♥ Respect each other’s beliefs and differences

♥ I love my ears

♥ Using alcohol or other drugs is never without risks

♥ Know your limits and respect those of others

♥ Enjoy safe sex without regrets

♥ Love your body

♥ Get home safe

♥ Take care of each other

♥ The crew is there to keep you safe


Have fun and Celebrate Safe!