Jägermeister

Jägermeister

Jägermeister and ADE have been going hand in hand for years, and this year, the brand is stepping up its commitment to discovering new ideas and empowering nightlife enthusiasts.

SAVE THE NIGHT

Nightlife is central to Jägermeister, driving its mission to preserve and revitalise it through the SAVE THE NIGHT platform and Fund. At ADE Lab, Jägermeister invites nightlife lovers to learn how to leverage this Fund, which includes a dedicated investment of 100,000 euros, to empower communities and sustain our colourful culture after dark. In this session, Elijah will teach like-minded advocates how to apply for the SAVE THE NIGHT Fund and spark positive change in nightlife with the support and mentorship Jägermeister offers to outstanding applicants.

SAVE THE NIGHT Fund
SAVE THE NIGHT

Get Funded: How to Create the Perfect Application

SAVE THE NIGHT is Jägermeister's global platform promoting positive change in nightlife. The platform hosts an annual open call through the SAVE THE NIGHT Fund, giving creatives the opportunity to receive both funding and mentorship for their innovative ideas that aim to make nightlife safer, more inclusive, and sustainable with a total available budget of €100.000.

At ADE Lab, this mission takes center stage with a dynamic workshop led by Elijah, a key figure in UK nightlife and a respected artist, manager, consultant, and lecturer. Known for his thought-provoking Instagram feed and signature yellow sticky notes, Elijah challenges conventional notions of creativity and encourages grassroots movements to drive change through his talks and workshops. As a former juror for the SAVE THE NIGHT Fund, he will guide participants through the essentials of applying for funding, using the SAVE THE NIGHT Fund as a leading example.

During the workshop, you'll gain practical insight into how to craft compelling applications, maximise your funding potential, and bring your creative projects to fruition. The session includes a 40-minute presentation followed by a 20-minute Q&A, providing ample opportunity for direct engagement and personalised advice.

Don't miss this unique opportunity to elevate your creative vision and make a tangible impact on the future of nightlife, whether you're an emerging talent or an established artist.

ADE program

Get Funded: How to Create the Perfect Application

SAVE THE NIGHT is Jägermeister's global platform promoting positive change in nightlife. The platform hosts an annual open call through the SAVE THE NIGHT Fund, giving creatives the opportunity to receive both funding and mentorship for their innovative ideas that aim to make nightlife safer, more inclusive, and sustainable with a total available budget of €100.000.

At ADE Lab, this mission takes center stage with a dynamic workshop led by Elijah, a key figure in UK nightlife and a respected artist, manager, consultant, and lecturer. Known for his thought-provoking Instagram feed and signature yellow sticky notes, Elijah challenges conventional notions of creativity and encourages grassroots movements to drive change through his talks and workshops. As a former juror for the SAVE THE NIGHT Fund, he will guide participants through the essentials of applying for funding, using the SAVE THE NIGHT Fund as a leading example.

During the workshop, you'll gain practical insight into how to craft compelling applications, maximise your funding potential, and bring your creative projects to fruition. The session includes a 40-minute presentation followed by a 20-minute Q&A, providing ample opportunity for direct engagement and personalised advice.

Don't miss this unique opportunity to elevate your creative vision and make a tangible impact on the future of nightlife, whether you're an emerging talent or an established artist.

ADE program
SafeNow

Paving the way for safer spaces

discover how the SafeNow app is revolutionising dancefloor safety in a talk that explores the impact and future of digital safety solutions in nightlife. SafeNow is committed to empowering individuals with the tools they need to feel secure, one app at a time. At the ADE Pro conference, SafeNow founder Tilman Rumland and Jägermeister's Kea Kleihauer will share how their collaboration is bringing a new level of care to the dancefloor. The SafeNow app, designed for immediate assistance during emergencies, is a game-changer for nightlife. Learn how it integrates with Jägermeister's SAVE THE NIGHT initiative to ensure safer, more inclusive nights. The talk 'Dancefloor SOS: Enhancing Safety in Nightlife with SafeNow and Jägermeister' on ADE Friday at Felix Meritis will provide insight into the technology and its impact on nightlife. Curious about the app? Download it and see how the future of looking out for one another is being shaped.

ADE Program

Paving the way for safer spaces

discover how the SafeNow app is revolutionising dancefloor safety in a talk that explores the impact and future of digital safety solutions in nightlife. SafeNow is committed to empowering individuals with the tools they need to feel secure, one app at a time. At the ADE Pro conference, SafeNow founder Tilman Rumland and Jägermeister's Kea Kleihauer will share how their collaboration is bringing a new level of care to the dancefloor. The SafeNow app, designed for immediate assistance during emergencies, is a game-changer for nightlife. Learn how it integrates with Jägermeister's SAVE THE NIGHT initiative to ensure safer, more inclusive nights. The talk 'Dancefloor SOS: Enhancing Safety in Nightlife with SafeNow and Jägermeister' on ADE Friday at Felix Meritis will provide insight into the technology and its impact on nightlife. Curious about the app? Download it and see how the future of looking out for one another is being shaped.

ADE Program