ADE Beats' program unwrapped

Wednesday, 09 October 2024
ADE Beats is back and expanding its scope! Set to unfold at Felix Meritis on ADE Saturday, the international sub-conference for hip-hop, bass, and beats will feature insights from leading artist managers, a keynote by the president of powerhouse label EMPIRE, and talks with key figures from the grime and dancehall scenes. This year's program is laid out for you to engage firsthand with industry pros. And that’s just the beginning! Discover the full program below.

Diggers of bass and beats, this one is for you!

Kick off the ADE Beats program with the Meet the Pros session! This is your opportunity to connect with industry professionals from diverse sectors, including booking agents, social media coaches, artist managers, and more. Participate in networking speed dates that could spark game-changing connections and set the tone for an insightful day ahead.

Keynote Q&A: Tina Davis, president EMPIRE

Join an in-depth keynote Q&A with Tina Davis, president of EMPIRE, who has transformed the global music industry by championing artist empowerment and creative control. As a pioneering woman in a male-dominated field, Davis has overcome challenges to realise her vision and continues to mentor the next generation of women in music. Don’t miss this opportunity to gain valuable insights on breaking into the industry, maintaining creative autonomy, and shaping the future of global talent.

Me and My Manager: Naomi Sharon (OVO Sound)

Singer and songwriter Naomi Sharon is the first female artist signed to OVO Sound, the label founded by global superstar Drake, and a force to be reckoned with. Naomi and her manager Jasper Cremers will discuss their unique journey together at ADE Beats. They’ll dive into their work ethic, the art of relationship-building, artistic collaborations, and many more personal and professional topics. What began with meeting in Amsterdam has skyrocketed into a global career — be there to gain insights from their inspiring story.

Future sound: Dutch Dancehall Icon Kalibwoy

Dutch dancehall artist Kalibwoy has been shaping electronic music with his vibrant artistic energy and diverse musical style. At the conference, the Amsterdammer with Surinamese roots will share his experiences as a prominent dancehall artist in Europe. He’ll discuss his collaborations with musicians from the Jamaican music scene, tapping into the roots of dancehall, and his projects with various global electronic artists. Learn from Kalibwoy about the dynamic fusion of genres and how to spot opportunities in global club culture.

Against the Grain: Grime's Universal Impact

ADE Beats hosts a panel talk with South East London’s grime MC, producer, and rapper, P Money to shed light on the evolution of grime and its massive impact on 21st-century sound. Getting to know grime means exploring its origins, so join the talk featuring host Lengbaby and platform Travspresents if you want to learn how grime has redefined pop culture through sound clashes, pirate radio and its relentless spirit.

Diggers of bass and beats, this one is for you!

Kick off the ADE Beats program with the Meet the Pros session! This is your opportunity to connect with industry professionals from diverse sectors, including booking agents, social media coaches, artist managers, and more. Participate in networking speed dates that could spark game-changing connections and set the tone for an insightful day ahead.

Keynote Q&A: Tina Davis, president EMPIRE

Join an in-depth keynote Q&A with Tina Davis, president of EMPIRE, who has transformed the global music industry by championing artist empowerment and creative control. As a pioneering woman in a male-dominated field, Davis has overcome challenges to realise her vision and continues to mentor the next generation of women in music. Don’t miss this opportunity to gain valuable insights on breaking into the industry, maintaining creative autonomy, and shaping the future of global talent.

Me and My Manager: Naomi Sharon (OVO Sound)

Singer and songwriter Naomi Sharon is the first female artist signed to OVO Sound, the label founded by global superstar Drake, and a force to be reckoned with. Naomi and her manager Jasper Cremers will discuss their unique journey together at ADE Beats. They’ll dive into their work ethic, the art of relationship-building, artistic collaborations, and many more personal and professional topics. What began with meeting in Amsterdam has skyrocketed into a global career — be there to gain insights from their inspiring story.

Future sound: Dutch Dancehall Icon Kalibwoy

Dutch dancehall artist Kalibwoy has been shaping electronic music with his vibrant artistic energy and diverse musical style. At the conference, the Amsterdammer with Surinamese roots will share his experiences as a prominent dancehall artist in Europe. He’ll discuss his collaborations with musicians from the Jamaican music scene, tapping into the roots of dancehall, and his projects with various global electronic artists. Learn from Kalibwoy about the dynamic fusion of genres and how to spot opportunities in global club culture.

Against the Grain: Grime's Universal Impact

ADE Beats hosts a panel talk with South East London’s grime MC, producer, and rapper, P Money to shed light on the evolution of grime and its massive impact on 21st-century sound. Getting to know grime means exploring its origins, so join the talk featuring host Lengbaby and platform Travspresents if you want to learn how grime has redefined pop culture through sound clashes, pirate radio and its relentless spirit.

Panel talks, masterclasses, and the future of creativity

On top of that, the ADE Beats conference shines a light on the vibrant sounds and voices emerging from Africa and the African diaspora. Join Phiona Okumu, Head of Music (Sub-Saharan Africa) at Spotify, as she explores the impact of ten game-changing artists from the region over the past decade. Or dive deep into the rise of Africa’s dynamic electronic music scenes with Audiomack. The youth-driven platform invites Warner Music's Temi Adenji , South African DJ/producer Tyler ICU, and its marketing heads to discuss the influence of amapiano, afrobeats, and African rap in shaping today’s global music landscape.

Additional highlights include Do Not Fear, AI Is Here presented by rosetta.beats, which delves into the intersection of AI and music creation, exploring how this technology is shaping the future of music production and opening new avenues for creativity. Meanwhile, Building Bridges Through Music features Ghanaian music entrepreneur, culture, and streetwear connoisseur Smallgod, who discusses his mission to connect African artists with the global music scene through impactful cross-continental collaborations. Lastly, Rakesh Kanhai's Master Class - Creating from Flow explores techniques to overcome creative blocks and tap into deeper artistic flow for more meaningful expression.

ADE Beats is fully accessible with the ADE Pro Pass. Be quick to join us at the final rate and secure yours below.

Buy tickets

Panel talks, masterclasses, and the future of creativity

On top of that, the ADE Beats conference shines a light on the vibrant sounds and voices emerging from Africa and the African diaspora. Join Phiona Okumu, Head of Music (Sub-Saharan Africa) at Spotify, as she explores the impact of ten game-changing artists from the region over the past decade. Or dive deep into the rise of Africa’s dynamic electronic music scenes with Audiomack. The youth-driven platform invites Warner Music's Temi Adenji , South African DJ/producer Tyler ICU, and its marketing heads to discuss the influence of amapiano, afrobeats, and African rap in shaping today’s global music landscape.

Additional highlights include Do Not Fear, AI Is Here presented by rosetta.beats, which delves into the intersection of AI and music creation, exploring how this technology is shaping the future of music production and opening new avenues for creativity. Meanwhile, Building Bridges Through Music features Ghanaian music entrepreneur, culture, and streetwear connoisseur Smallgod, who discusses his mission to connect African artists with the global music scene through impactful cross-continental collaborations. Lastly, Rakesh Kanhai's Master Class - Creating from Flow explores techniques to overcome creative blocks and tap into deeper artistic flow for more meaningful expression.

ADE Beats is fully accessible with the ADE Pro Pass. Be quick to join us at the final rate and secure yours below.

Buy tickets

Go to all ADE Beats panels, all ADE Pro Conference sessions, and get acces to all Business Hubs by securing your ADE Pro Pass now!

ADE Pro Pass

Get the ultimate ADE experience: full conference access, all networking events & hubs, the complete ADE Festival program and much more.